Yumble, a subscription-based meal delivery service tailored for children, gained significant attention after its appearance on the television show “Shark Tank.” Founded by Joanna and David Parker, the company aimed to simplify mealtime for parents by providing nutritious, ready-to-eat meals for kids. This article delves into her journey, its financial milestones, and its eventual closure.

Personal Details

Yumble’s Journey Post-Shark Tank

Early Growth and Expansion

After their “Shark Tank” appearance in 2018, where they initially secured a deal with Bethenny Frankel, the agreement did not materialize. Nonetheless, Yumble attracted venture capital, raising approximately $12.5 million, which facilitated its expansion across multiple states. By 2020, the company reported annual revenues of around $10 million.

Financial Valuation & Net Worth

Determining the exact net worth of a privately held company like Yumble can be challenging due to the lack of publicly available financial statements. However, based on funding rounds and estimated growth rates, some sources approximated to be around $12.21 million as of 2025.

Acquisition and Closure

In December 2022, she was acquired by Dibz Kidz, a company offering similar services. The acquisition aimed to continue operations under the her brand. However, by July 2024, Dibz Kidz also went out of business, leading to the discontinuation of her services.

Conclusion

Her trajectory from a promising startup to its eventual closure underscores the challenges inherent in the competitive meal delivery industry. Despite significant investments and a strong start, the company faced hurdles that it ultimately could not overcome. Its journey offers valuable insights into the dynamics of startup growth, market competition, and the importance of sustainable business models.

FAQ’s

Is Yumble still in business?

Yumble was taken over by Dibz Kidz. In December 2022, her ceased operations and was purchased by Dibz Kidz. An Instagram post by the company in February 2023 promised “a new chapter of Yumble,” as well as an “all-new lineup of shelf-stable ready-to-eat school lunches that kids love.”

Is Yumble doing well?

Enter Yumble Foods, a now defunct, subscription-based, healthy kid meals delivery service, whose fairy tale run ended in February 2024 when it shut down its operations.

How much was Yumble bought for?

They also had two “sharks” arguing about whether their business could be successful. In the end, investor and reality TV star Bethenny Frankel signed on for Yumble — and the Parkers left Shark Tank with a $500,000 deal. Frankel took a 6 percent stake in the company.